Market Guides The $1M+ Value Tier represents just 0.6% of markets and an equally exclusive 0.6% of all listings in 2024. This tier is where the rarest and most coveted vehicles change hands, offering a glimpse into the upper echelons of automotive history and engineering.
The vehicles in this tier are a mix of modern and classic icons, with the Modern era leading at 31%, followed closely by the 1950s and 1960s, each contributing 19%.
The average sale price at auction in this tier is an impressive $2.5 million, holding steady with only a 1% dip compared to 2023. Total dollar volume reached $778 million, with a staggering 94% of sales taking place at live auctions, reinforcing their dominance in this rarefied space. In total, 306 vehicles were sold in 2024, with 91% of transactions occurring at live events.
Trends in the $1M+ tier show a 3% decline in both dollar volume and sold listings overall. This drop was driven by an 11% decrease in sold listings at online auctions and a 2% decline at live events. While live auctions experienced a modest 4% dip in dollar volume, online auctions showed slight growth in this area. Average prices remained largely stable, but the sell-through rate (STR) revealed some contrasting dynamics. Online auctions saw a sharp drop in STR from 60% to 46%, while live auctions maintained an outstanding 90% STR, cementing their role as the go-to venue for these ultra-high-value transactions.
For those pursuing the rarest and most valuable cars, the $1M+ tier continues to deliver exclusivity, prestige, and record-setting sales, making it a showcase for the collector car market’s finest offerings.
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Top 10 Growing Markets
According to the CLASSIC.COM Market Benchmark (CMB)*, these markets experienced the most value growth between January and December 2024.
Top Slowing Markets
According to the CLASSIC.COM Market Benchmark (CMB)*, these markets experienced the greatest value declines between January and December 2024.
Most Popular Markets
These Markets saw the highest activity in 2024, based on the number of new listings tracked across both auctions and dealers.
More Insights on the Classic and Exotic Car Market in 2024:
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For a list of data sources used in this article, reference our Data Sources.
*The CLASSIC.COM Market Benchmark (CMB) is a benchmark value for vehicles in a given Market based on data accumulated by CLASSIC.COM and calculated by a proprietary algorithm that takes into account volume and recency of each data point. CMB can be used to assess the performance of a market over a given time period. However, it does not represent the value of a specific vehicle.
** A Market on CLASSIC.COM is a grouping of comparable vehicles that have, at a minimum, the same Make, Model, and Model Generation. When relevant for purposes of valuation, a Market may be further segmented by Model Variant, Trim, Transmission Type, Body Style, and other factors.
